Clik here to view.
A Digital Marketer’s Response to ‘The Social Dilemma’
If I’ve said it once, I’ve said it a hundred times. When it comes to surveillance it’s not Big Brother we have to watch out for, it’s Facebook and Google. Last week a friend of mine text to tell me...
View ArticleClik here to view.
Non-Profit Social Media Strategy in a Post-Covid World
A year ago, we all spent weeks if not months planning out our goals and strategy for 2020 only to have it all scrapped three months later. At first, everyone canceled events, then we learned on the...
View ArticleClik here to view.
Can Social Media Marketers Convince Public to Take COVID-19 Vaccine?
We’ve written about the pandemic’s effect on marketing, audiences, and specific industries, but not on the virus itself. We’re not scientists who can create treatments or vaccines, and we’re not...
View ArticleClik here to view.
The Value of Keyword Research Beyond Website SEO
Google keyword planner provides a plethora of relevant keywords for your company, but outside of your website, how do you apply these keywords? For our clients, they provide the basis for optimized...
View ArticleClik here to view.
Six Examples of Healthcare’s Response to the COVID Vaccine
As COVID vaccines roll out across the world, vaccine hesitancy has decreased but continues to play a role in how quickly vaccines can tame this pandemic. How to increase the confidence of patients,...
View ArticleAre Likes and Follows Bad Social Media Goals?
Likes and followers. We all need them in order for our brand’s social media goals to thrive, right? Absolutely. Social media would be pointless if you had no one there to see what you’re up to. But...
View ArticleHow Social Media Goals Vary by Platform
= If social media marketing isn’t part of your current marketing strategy, it definitely should be. With more than 3.96 billion people using social media worldwide it’s one of the most effective ways...
View ArticleFacebook Ads vs Instagram Ads: Why You Need Both
Facebook was founded in 2004 by Mark Zuckerberg and his fellow roommates, while Instagram was founded in 2010 by Kevin Systrom and Mike Krieger. Though the beginnings of the two networks were 6 years...
View ArticleClik here to view.
7 Facebook Ads Tips to Improve Your Results
Whether you’ve been running Facebook ads for years or you’re launching your first ads, you need a Facebook ads strategy to make the most of your investment. Organic social media reach and engagement...
View ArticleAll About LinkedIn’s Creator Mode
In spring 2021, LinkedIn announced the debut of a new feature for personal profiles. This new feature is called “Creator Mode” and it’s available right on your LinkedIn profile. If you’re interested...
View Article
